Traction Accelerator

We believe traction is the #1 leading indicator for startup success.

JOIN BOSTON’S BEST TRACTION ACCELERATOR & RECEIVE…

 

 √  $125k investment… to give you runway while you’re in the accelerator & supercharging your go-to-market.

√  3.5 month bespoke program… to retool your go-to-market strategy and outperform your traction goals.

√  Follow-on funding support… to polish your fundraising materials and tap into our network of 500+ angels & VCs. 

Join Boston’s best traction accelerator!

WE'VE HELPED TOP STARTUPS SUPERCHARGE TRACTION

startups we're looking for

 √  B2B Software… We have 50+ years experience scaling B2B software startups, so that’s where we can make an impact.

√  Market Ready Product… Acquiring customers is the focus of our program, so there needs to be a product they can buy!

√  Customer Love… The more the better! Whether it’s paid pilots or full-fledge customers, we love to see proof of product ROI.

WHAT OUR FOUNDERS HAVE TO SAY

Join Boston’s best traction accelerator!

OUR PROGRAM

FOUNDATIONS

For upgrading your company’s operating system

                 √  Define company vision+mission+values

                 √  Adopt objective & key result (OKR) planning routines

                 √  Plan your GTM strategy with curated mentors 

GTM SPRINTS

For outperforming your traction goals

                 √  Nail personas, messaging, and channels

                 √  Run sprints for filling funnel and converting customers

                 √  Meet with curated board to keep you on track 

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FUNDRAISING

For securing the runway you need to scale

                 √  Upgrade your fundraising materials & strategy

                 √  Tap into our network of 450+ angels & VCs

                 √  Get dedicated fundraising support to close your round  

POST-PROGRAM

For accelerating your growth through Series A and beyond

                 √  Engage with our network of 150+ founders and 200+ mentors 

                 √  Access Venture Lane Connex for weekly GTM events & addt’l resources

                 √  Access Venture Lane Space to work alongside top founders

Join Boston’s best traction accelerator!

OUR TEAM

Venture Lane - Coworking Space Boston | Startup Hub
Christian Magel

General Partner

Christian Magel is an international startup veteran, coach and advisor, business angel and expert on go-to-market strategies, communication and international rollout.

Brian Denenberg

General Partner

Brian Denenberg is a customer-focused global sales and business development leader.

Venture Lane - Coworking Space Boston | Startup Hub
Ross Palley

Ross Palley is a super connector in the Boston startup ecosystem, known as a master of value-added programming and has assisted 700+ startups through accelerator programs over the last half decade.

FAQ

IS THE PROGRAM IN-PERSON OR REMOTE?

The more time we spend with founders, the more we can help them scale. At a minimum, we ask founders to join us in person for a few key dates during the program. The rest can be done virtually, but no-cost space is here for you (right along side us) for the full 3.5 months.

IS THE PROGRAM IN-PERSON OR REMOTE?

The more time we spend with founders, the more we can help them scale. At a minimum, we ask founders to join us in person for a few key dates during the program. The rest can be done virtually, but no-cost space is here for you (right along side us) for the full 3.5 months.

Christian Magel

Founder, Venture Lane Boston & Serial Entrepreneur

Christian Magel is the Founder of Venture Lane Boston, Co-Founder of Venture Lane Studio, international startup veteran, coach and advisor, business angel and expert on go-to-market strategies as well as startup strategy and foundation.

Christian founded Venture Lane, Boston’s leading startup hub for early stage B2B software companies in 2018 and co-founded Venture Lane Studios in 2021. His mission is to create real, measurable impact for young tech founders and companies through a growth-oriented program, a collaborative community of like-minded entrepreneurs and mentors, as well as through impactful events and connections into the local ecosystem.

As a Co-founder of amaysim Australia, he was CMO and Executive Director and helped grow the company to and beyond IPO, resulting into Australia’s largest mobile virtual network operator (MVNO). The multi-award winning digitally-led disruptor to mainstream mobile carriers and energy providers listed as an ASX300 company in 2015 and was acquired by Optus and AGL.

Prior to launching amaysim in 2010, Christian was Co-founder and CMO of simyo, a customer-centric challenger brand in the European mobile provider space. With Christian’s help, simyo became the world’s largest online-based mobile virtual network operator (MVNO), operating in Spain, France, the Netherlands, Belgium and Christian’s homeland, Germany. simyo was sold to E-Plus, a subsidiary of KPN (Royal Dutch Telecom) in 2007.

In Europe, Christian was European Marketing Director at Letsbuyit.com (IPO 2000) and has held senior marketing positions at ProSieben Digital Media, Entertainment Media Verlag and Club RTL.

An international tech startup and marketing leader Christian is highly engaged with the tech startup ecosystem, where he acts as investor, advisor and mentor. In addition to those listed above, he co-founded DigiCit and Candid Company, a bi-annual networking dinner which brings together the best and brightest digital entrepreneurs for thought-provoking conversations in Australia and Boston.

Christian is an active international Business Angel, member of Launchpad Venture Group and TBD Angels. He mentored or is mentoring at TechStars Boston and Portland, Founder’s Institute and MassChallenge.

Christian earned his degree “Betriebswirt” from European Business School, Oestrich Winkel, Germany and has also studied at Ludwigs-Maximilians- Universitaet (Munich, Germany), at Sup-de-Co La Rochelle (La Rochelle, France) and at Thunderbird – American Graduate School of International Management (Glendale, AZ, USA).

Ross Palley

head of platform, venture lane | Studio
MAnaging Director, Venture Lane | Space

Ross Palley is the Managing Director at Venture Lane | Startup Hub, a curated community of 40+ B2B software startups and larger virtual network of 1,200 B2B founders, investors, and mentors. Ross is also the Head of Platform at Venture Lane | Studio, a bespoke traction accelerator transforming B2B software startups into growth stage ventures with repeatable and scalable sales engines.


Ross has also served as Entrepreneur-in-Residence for the Accelerate@Shea program at Boston College and co-led the Founder Institute Boston Accelerator Program since 2018. Founder Institute is the world’s premier pre-seed startup accelerator based in Silicon Valley with programs in 200+ cities worldwide and 5,000+ alumni startups. Ross also led startup services for the MassChallenge Boston Accelerator Program. MassChallenge is a global startup accelerator with program in 20+ countries and 3,000+ alumni startups.


Prior to landing in Boston, Ross co-led the Techstars Startup Weekend team in New York City to organize startup boot camps in partnership with Coca Cola, Sony, IBM, CEMEX, and other corporate innovation teams.  


Ross earned his BA in Political Science with special concentration in Community Building from Emory University in Atlanta, Georgia.