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Upgrade Your Product Marketing to Replace In-Person Sales
April 28, 2020 @ 12:00 pm - 12:45 pm
WHAT IS THE PURPOSE OF THIS SESSION?
For certain markets, the inability to conduct in-person sales in the current climate is a show stopper. Bryan Maleszyk will give his playbook on upgrading product marketing materials to compensate for the lack of communication that arises in a fully virtual sales environment.
WHO IS BRYAN MALESZYK?
Bryan is digital product and service design executive with over 20 years of experience in entire digital ecosystems – from initial product strategy through software development to last-mile marketing. Currently, Bryan is the Co-Founder and Chief Marketing & Product Officer at Worthright (Techstars ’20). Previously, Bryan held leadership and director roles in digital marketing and UX at several high-growth technology companies and served as a Mentor-in-Residence with the Techstars Boston program.